PROF. DR. ANUPDEV MICHAEL PUTHENTHARA

PROF. DR. ANUPDEV  MICHAEL  PUTHENTHARA

PROFESSOR

Mail Id: michael.puthenthara@gmail.com

EDUCATIONAL QUALIFICATIONS:

·        M.A.  in philosophy, University  of  Poona,  Pune

·        Ph. D.   ( UGC Fellow), Banaras  Hindu  University, Varanasi

·        D.B.M.( Post Graduate Diploma  in Business  Management) , Davar’s College,  Mumbai

·        Diploma in  German( Grundstufe  eins ), Max Mueller  Bhavan,  Pune

·         S.T.L.  ( Licentiate in Theology), Jnanavidyapeeth,  Pune

·         Studied Latin for 5 years

MEMBERSHIP IN PROFESSIONAL BODIES:

·        Editor, Keltron News, Trivandrum

·        Editor, Ayurvedic  Renaissance, Thodupuzha

·        Secretary, Environment  Monitoring  Forum,  Cochin

·        Secretary, Nagarjuna  Research  Foundation

·        Correspondent  Etranger,  Fraternite Blanche Universelle, France

EXPERIENCE IN OTHER ACADEMIC INSTITUTIONS:

·        Part time  Lecturer at Loyola  College,  Madras

·        Guest Lecturer  at University of Kerala, Trivandrum

·        Institute of Communication ,Trivandrum Press Club

·        Faculty Member at Deepika Institute of Journalism & Media Management, Kottayam

·        Faculty Member (since 1994)  Kerala  Media Academy, Cochin

·        Faculty Member  at Mangalam Institute of Journalism &  Communication

·        Guest  Lecturer at Kottayam Press Club                               

INDUSTRY EXPERIENCE:

·        Public Relations Officer  at  Indian Engineering & Trading Co, Madras

·        Copy Chief at Aries Advertising  Bureau, Madras  

·        Branch in Charge at F.D.Stewart Marketing & Advertising, Trivandrum

·        Senior Manager, Public Relations & Advertising at Kerala State Electronics Development  Corporation ( KELTRON), Trivandrum

·        Director at Folklore Communication Management Services, Cochin

·        Senior Manager at Corporate Communications,  Nagarjuna Ayurvedic Group, Thodupuzha

·        Executive  Director at  Nagarjuna Ayurvedic Centre, Kalady

·        Executive Trustee & Director at Nagarjuna Ayurvedic Institute, Perumattom

·        Adviser at ‘ Purnagram’ –Holistic Health Village,Malayattoor

·        General Manager at  Manjoorans’ Group of Institutions.

PUBLICATIONS:

ARTICLES

·          ‘ Brand Building needs  Animal Instincts  -  In Kerala Plus,  Times of  India

·         ‘ Environment,  Thy name  is  Controversy’        

·         ‘ Why  Ayurveda ?’                                          - In  AYURVEDA,  Magazine (monthly) 

·         ‘ Media and Public Relations’                        - In  MEDIA   Magazine ( monthly)

·         ‘Ecology as the Basis of Tourism’                  - In  Kumarakom Tourism Journal

·        ‘ Is Advertising becoming a Publicity Stunt?- In MEDIA magazine.

·         ‘Bollywoodisation of Indian Advertising ‘    -  In MEDIA magazine

·         ‘Malayalam Newspaper Advertising’            - In MEDIA, magazine

   BOOKS  

·         Author  ‘Perspectives of Public Relations’                             

·          Co-author  ‘ Environmental  Hazards in Kerala’ 1994

·          Translated many  books   from Malayalam to English and  from English to Malayalam

·          Total number of translations :  32,  (includes  TAT TWAM ASI , the award

                 winning  magnum opus of  late Dr. Sukumar Azhikode.)